Prospecting is the first step in the sales process, which consists of identifying potential customers. The aim of prospecting is to develop a database of likely customers and then focus your attention on them.  The goal, of course, to convert them to raving fans. In our podcast, Emma Friendship-Kilburn joyfully explains the process and offers some significant hints and tips on how to manage the much-afeared phone-call.

All sound Business Advice podcasts, with co-presenter Nigel Davey of SME Needs are now available on your favourite app:

   Overcast     |   Google   |    Anchor    |    Spotify   |     Apple   |  Radio Public |  Breaker

Photo by axel grollemund from Pexels

Published by TheHiddenEdge

I love words - they communicate so much or so little depending on how you use them. Come and explore my thoughts with me in this, my learning journal. View all posts by TheHiddenEdge