Sadly networking is never free, there is always the opportunity cost of being elsewhere or even getting some ‘real’ work done. A bit of planning doesn’t go a miss. In this video we explore Cecile Demailly’s model of social networking and then the networking scorecard. To build a networking programme, we first need to plot the landscape. The idea is to target the content to suit the business. Take a look at Demailly’s four squares …
Watch the video for background information about Networking Scorecard, feel free to request the templates firstname.lastname@example.org. I am happy to share.
1. Plot the networking opportunities that are relevant to your business from an external and internal perspective
2. Adopt the networking scorecard to build a habit of planning what you’d like to get from going to a networking event, what you actually achieved and how you intend to follow through to build an ongoing relationship.
3. Review periodically, to ensure you are getting a good return on the time and resources you are spending.
Please do share your experiences with these models in the comments below. I am building a portfolio of small business case studies and would love to include examples of what has worked well for you.
PS – If you need further help then give me a call on 07962 626604 to arrange a Skype session with me.
PPS – This exercise forms part of a series of workshops on Is Networking Not Working