The vision statement defines the longer term aspirations for your business.  The aspirations should inspire the people you work with, whether that is staff or supplier or investors.  It is based on why you are doing what you doing and the ultimate good you want to achieve through your success.

The vision is the picture of where you ultimately want your work to lead you. 

There are lots of posts about how to write a vision statement but very few that help you work out what that vision might be.  If a vision is a picture, then here are three creative way to envisage the future. 

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Published by thehiddenedge

I love words - they can say so much and say so little depending on how you use them. Come and explore them with me in this learning journal. View all posts by thehiddenedge